01/Intro

New York, NY·Remote·Barcelona, Spain·EU

William Gonzalez

Cloud Architect / Principal Software Engineer.

Building scalable data platforms,

ML systems, and enterprise automation

on Cloud.

[email protected]+1 267 241 6872

02/About

A practice of cloud, data, and code.

Cloud Architect and Principal Software Engineer with deep expertise building scalable data platforms, machine learning systems, and enterprise automation solutions on Google Cloud Platform. Experienced designing end-to-end data ecosystems with BigQuery, Airflow, Dataproc, PySpark, Terraform, React, App Engine, and Django, with a record of replacing fragile manual workflows with cloud-native systems that process large-scale data reliably and reduce runtime, cost, and operational overhead.

Years

10+

ROI report

30m → 20s

Daily ETL

~1 TB

Annual savings

€60k+

03/Experience

2026

Cloud Architect / Principal Software Engineer

LS Direct Marketing·New York·2026 – Present

Leading enterprise-scale cloud modernization and platform engineering initiatives across data infrastructure, machine learning, and internal tooling.

  • Standardized metadata-driven architectures that let internal teams manage complex workflows without direct engineering intervention.Reduced engineering dependency for workflow changes
  • Lead cloud modernization and platform engineering initiatives across GCP data infrastructure, machine learning systems, and internal operational tooling.
  • Built centralized cloud-native applications with React, Python, App Engine, BigQuery, MySQL, GCS, and GCP services for pipeline monitoring, log analysis, cloud process management, reporting, validation, and operational insights.

04/Selected projects

01

Enterprise Cloud Modernization Program

gcp, bigquery, airflow, cloud-composer, pyspark, terraform + 12

Company-wide modernization from legacy Alteryx and MySQL workflows to a cloud-native GCP ecosystem using Python, BigQuery, Airflow, PySpark, Terraform, Dataproc, Cloud Composer, GCS, CI/CD, and metadata-driven automation. Started as a proof of concept and became the architecture used to scale data processing, reduce runtime and cost, and support self-service operations across the business.

05/Capabilities

What I work with.

Cloud & Infrastructure

Programming & Frameworks

Data Engineering & Analytics

Machine Learning & AI

Platform Engineering

06/Education & languages

Foundations.

2018

Temple University - Fox School of Business

Master of Science in Quantitative Finance & Risk Management

Philadelphia, USA·2018 – 2020

GPA: 3.79 / 4.0. Focus areas: Financial Time Series, Asset Pricing, Quantitative Portfolios, Derivatives, and Stochastic Volatility.